Gabriella Herran is a West Coast-based social media manager with a background in content creation, social media management, digital and email marketing and public relations.

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A double graduate of Arizona State University’s Walter Cronkite School of Journalism and Mass Communication, she holds a master’s degree in Digital Audience Strategy and a bachelor’s degree in Journalism and Mass Communication.

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Currently, she serves as the social media manager at the ASU Alumni Association, where she leads strategy, content and performance across major platforms for a 94K+ audience, driving growth, engagement and campaign execution through data-informed storytelling, cross-functional collaboration and integrated paid and organic initiatives.​